LinkedIn is the most powerful social media tool for sales professionals. Most decision makers are members, and you have ungated access to them. The key is to be proactive in your use of it, says Melonie Dodaro, author of The LinkedIn Code. You can't simply create a profile, collect connections, and wait for buyers to come to you.

Direct download: LinkedIn_for_Sales_Dodaro.mp3
Category:podcasts -- posted at: 3:20pm EST



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